Privacy Policy
Privacy Policy
About Us
Bright-wipe.com is owned by Optica Life Accessories Ltd.
Optica Life Accessories Ltd is located at Optica, Suite 18, 12/14 Parker St, Williamstown, VIC 3016
It is Optica Life Accessories Ltd policy to respect your privacy regarding any information we may collect while operating our website. This Privacy Policy applies to https://bright-wipe.com (hereinafter, “us”, “we”, or “bright-wipe.com”). We respect your privacy and are committed to protecting the personally identifiable information you may provide us through the Website. We have adopted this privacy policy (“Privacy Policy“) to explain what information may be collected on our Website, how we use this information, and under what circumstances we may disclose the information to third parties. This Privacy Policy applies only to information we collect through the Website and does not apply to our collection of information from other sources.
This Privacy Policy, together with the Terms and conditions posted on our Website, set forth the general rules and policies governing your use of our Website. Depending on your activities when visiting our Website, you may be required to agree to additional terms and conditions.
Website Visitor Data
Like most website operators, Optica Life Accessories Ltd collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Optica Life Accessories Ltd’s purpose in collecting non-personally identifying information is to better understand how Optica Life Accessories Ltd’s visitors use its website. From time to time, Optica Life Accessories Ltd may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.
Optica Life Accessories Ltd also collects potentially personally-identifying information like Internet Protocol (IP) addresses for determining customer country location & currency and for users leaving reviews on Optica Life Accessories Ltd product listings. This IP address is not made available to any third-party company or persons except in the event of using a payment service outlined in this policy, where such information is required as a condition of using that payment service.
Security
The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.
Links to External Websites
Our Service may contain links to external sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy and terms and conditions of every site you visit.
We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites, products or services.
Remarketing
Optica Life Accessories Ltd uses remarketing services to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example using the contact form or making a purchase. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy.
You can set preferences for how Google advertises to you using the Google Ad Preferences page, and if you want to you can opt out of interest-based advertising entirely by cookie settings or permanently using a browser plugin.
Personal Data
In the event of purchasing goods or services from our website or posting written reviews about Optica Life Accessories Ltd’s products, we may collect personal information from you, including information about your:
- name
- contact information
- interactions with us
- billing or purchase information
We collect your personal information in order to:
- process payments and deliver goods in the event of purchasing our product, display written product reviews to potential customers, and to advertise our business on Google’s Display Networks (Google Ads and Remarketing) as well as to display adverts from search results on google.com, google.com.au and google.co.nz.
Website administrators can see and edit that information.
You have the right to ask for a copy of any personal information we hold about you, and to ask for it to be corrected if you think it is wrong. If you’d like to ask for a copy of your information, or to have it corrected, please contact us at support@bright-wipe.com, or 1800 199 860.
You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
Protection of Personal Data
Optica Life Accessories Ltd discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Optica Life Accessories Ltd’s behalf or to provide services available at Optica Life Accessories Ltd’s website, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Optica Life Accessories Ltd’s website, you consent to the transfer of such information to them. Optica Life Accessories Ltd will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Optica Life Accessories Ltd discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Optica Life Accessories Ltd believes in good faith that disclosure is reasonably necessary to protect the property or rights of Optica Life Accessories Ltd, third parties or the public at large.
If you are a customer of https://bright-wipe.com/ and have supplied your email address, Optica Life Accessories Ltd may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with Optica Life Accessories Ltd and our products. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Optica Life Accessories Ltd takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.
Cookies
Our website and its subdomains use cookies.
Cookies help us to provide a seamless browsing experience by recognising you upon revisiting the website, and helping our team to understand what parts of the website you find most interesting and useful.
The cookie settings on this site are set to ‘allow all’– but if you want, you can change your settings at any time. Please keep in mind that if you do, you may lose some functionality.
Cookies are small text files that will be stored in your device (computer, tablet or mobile phone) via your browser primarily to enhance the convenience of using the site, to enable certain functions and to make visiting our website attractive.
The information in the cookies relates to your device, your browser and to the way you flip through our content and is not linked to your name, address or e-mail address.
To the extent personal information may be collected using cookies, such information will only be processed in accordance to our privacy statement.
The use of cookies enables the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly. They are used to diagnose technical problems, analyze the traffic to our website, analyze trends, observe and measure how our visitors engage with our website and identify preferences.
This website uses HotJar, provided by Hotjar Ltd to anonymously assess and measure how users are interacting with our web pages.
Our website uses Google Analytics, provided by Google, Inc. These cookies provide us with information on how you use the website and allow us to test various parts of the website.
Our website also uses Google Ads & Remarketing services, provided by Google, Inc. These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organization including social media services that we have added to the site to enable you to share our content.
You can prevent your browser to store cookie and/or delete the cookies from your device at any time via the browser settings. Please consult the ‘Help’ section on your internet browser for instructions on this.
If you choose to not accept cookies, you should be aware that you may no longer be able to make use of all possibilities and functionalities of our website, and that certain parts of the website may also no longer be visible or accessible.
To opt-out from Google Analytics cookies at any time, you can also install the Google Analytics opt-out browser add-on.
You can also opt-out from Hotjar cookies at any time by visiting Hotjar opt-out page and clicking ‘Disable Hotjar’.
Unless otherwise specified, https://bright-wipe.com/ processes any payments by credit card via Stripe, or part-payment services via Afterpay or Laybuy. In general and unless where otherwise stated, Users are requested to provide their payment details and personal information directly to such payment service providers.
Optica Life Accessories Ltd isn’t involved in the collection and processing of such information: instead, it will only receive a notification by the relevant payment service provider as to whether payment has been successfully completed.
Shopify payments, provided by Shopify is a credit/debit card payment service used on https://bright-wipe.com/. Shopify Payments utilizes various types of Data as specified in the privacy policy of the service. Their privacy policy can be viewed here.
Afterpay, provided by Afterpay Touch Group Ltd is a part-payment service used on https://bright-wipe.com/ for Australian based customers. Afterpay uses various types of Data as specified in the privacy policy of the service. Their privacy policy can be viewed here.
Laybuy, provided by Laybuy Holdings Limited is a part-payment service used on https://bright-wipe.com/ for New Zealand based customers. Laybuy uses various types of Data as specified in the privacy policy of the service. Their privacy policy can be viewed here.
Orders for Australian based customers are processed in AUD, and orders for New Zealand based customers are processed in NZD. This location and therefore currency is determined by your browser’s IP address.
Most of the cookies we use will be deleted when you end the browser session (so-called session cookies). Other cookies will remain stored in your device longer, for a period of 2 years, with the exception of the web analytics cookies which can be stored in your device maximum of 10 years.
Business Transfers
If Optica Life Accessories Ltd, or substantially all of its assets, were acquired, or in the unlikely event that Optica Life Accessories Ltd goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Optica Life Accessories Ltd may continue to use your personal information as set forth in this policy.
Policy Updates
We may update this Privacy Policy and/or Cookies Statement from time to time. You can see the date on which the last change was made below in this statement. We advise you to review this page on a regular basis so that you are aware of any changes.
This statement was updated on: 5 April 2022